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Orenda MedSpa

Case Study

Using a Website Redesign to Drive More Leads

Orenda Web Design Previous
Orenda MedSpa's Original Web Design

Background:

Orenda MedSpa, a premier aesthetic clinic, sought to enhance its online presence to attract and convert potential clients effectively. Recognizing the importance of a compelling website in today’s digital landscape, Orenda MedSpa partnered with Elle Creative to undergo a complete redesign and development of their website.

Challenge:

Orenda MedSpa faced challenges in attracting and converting potential clients due to an outdated website that lacked user engagement and failed to rank effectively in search engine results. Additionally, the lack of service-specific content hindered their ability to target relevant keywords for SEO, limiting their online visibility.

Solution:

Elle Creative implemented a comprehensive approach to address Orenda MedSpa’s challenges. The redesign focused on creating a visually stunning and user-friendly website that showcased Orenda MedSpa’s services and expertise effectively. Additionally, Elle Creative developed new service-specific content optimized for SEO to improve the website’s ranking in Google search results.

Orenda Brand Guidelines

Implementation:

Strategic Planning:

Elle Creative conducted thorough research to understand Orenda MedSpa’s target audience, competitive landscape, and industry trends. This insight guided the development of a strategic plan tailored to Orenda MedSpa’s goals and objectives.

Design and Development:

Leveraging their expertise in design and development, Elle Creative created a modern and visually appealing website for Orenda MedSpa. The new design incorporated intuitive navigation, captivating imagery, and clear calls-to-action to enhance user experience and encourage conversions.

Content Development:

Elle Creative collaborated closely with Orenda MedSpa to develop service-specific content that highlighted their unique offerings and addressed the needs of their target audience. This content was optimized for relevant keywords to improve the website’s visibility in search engine results.

SEO Optimization:

Elle Creative implemented on-page and off-page SEO strategies to improve Orenda MedSpa’s website ranking in Google search results. This included optimizing meta tags, headers, and image alt texts, as well as building high-quality backlinks to improve domain authority.

Orenda New Home page Top
Orenda MedSpa's New Website Design
Orenda MedSpa's Men's Treatment Page
Orenda MedSpa's New Men's Treatment Page

Results:

The collaboration between Orenda MedSpa and Elle Creative yielded remarkable results:

Increased Website Traffic:

Within a matter of months, Orenda MedSpa’s website traffic tripled, resulting in a significant increase in online visibility and brand awareness.

Improved Search Engine Ranking:

The implementation of SEO strategies led to a substantial improvement in Orenda MedSpa’s local search engine ranking, resulting in higher organic traffic and increased lead generation.

Enhanced User Engagement:

The redesigned website received positive feedback from users, with improved engagement metrics such as decreased bounce rate and increased time spent on the site.

Increased Conversions:

The combination of compelling design, targeted content, and effective SEO strategies resulted in a higher conversion rate, with more visitors taking desired actions such as booking appointments or contacting Orenda MedSpa.

More Website Views A Month
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More Search Impressions A Month
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Keywords in the top 10 position
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Through strategic planning, creative design, and effective SEO optimization, Elle Creative’s redesign of Orenda MedSpa’s website proved to be a resounding success. By attracting and converting potential clients effectively, the redesigned website has positioned Orenda MedSpa as a leader in the local aesthetic industry, driving business growth and success.

Orenda MedSpa Web Design